Account Engagement (Pardot) Training Sessions – Email/Tracker Domain

Email Sending Domain

When you install Account Engagement, it gives you a shared domain that you can use to send emails, this is: @gopardot.com. But of course you want to use your own company domain, so you need to set up Email Sending Domains.

Keep in mind that these steps are configured by your company’s IT team, or whoever is in charge of your domains.

1. Go to Account Engagement Settings
2. On the left, click on Domain Management
3. Click on Add New Domain
4. Enter your company’s domain and click on Create Domain
5. Once set up, click Expected DNS Entries and copy the SPF, DomainKey_Policy, and DomainKey Domain and Entry values
6. On the same page, take note of the validation key
7. You can send information from Steps 5-6 to your IT team so they can set up SPF, DKIM, and CNAME
8. Once your IT team is done with step 7, navigate to Pardot Settings and the Domain Management tab, then click Check DNS Entries under the Email Sending Domains section.

Your email domain should be ready to use.

Tracker Domain

Tracker domains lets you have your own domain for forms, landing pages, and other marketing assets created in Account Engagement.

1. Go to Pardot Settings/Domain Management
2. Click on Add Tracker Domain
3. Add your domain
4. Take note of the validation key
5. Ask your IT team to
6. To set up the tracker domain, please create the CNAME and TXT records for go.yourdomain.com
7. Once your IT team is done with Step 6, validate your tracker domain. It is ready to use.

You can also send your IT team the following guides: https://help.salesforce.com/s/articleView?id=000381907&type=1 , https://greenkeydigital.com/sending-domain